Sellers

Selling Your Home

There are a million different reasons why people sell their homes, but every seller has one thing in common: the desire to get as much money as possible from their existing residence as quickly and as hassle-free as possible. (If your home is your principal residence, you won’t have to pay capital gains tax on any profits from the sale. If, on the other hand, it is an investment property, prepare for the tax man!)

Before you begin the selling process, really evaluate why you’re moving. Do you have too few rooms, or too many? Has your job moved to another city and you’re relocating? Are the neighbours driving you away? Or are you simply looking for a change? A complete analysis of your current position will set a good foundation for your next home hunt.

Buy or Sell First?

Buy or sell first? That’s tricky. After all, if you find a purchaser for your existing home, before you’ve found a new one, you may find yourself living out of a suitcase if a convenient closing date cannot be negotiated. On the other hand, if you find your dream home before you’ve unloaded your old one, you may be faced with carrying two mortgages for a time.

So how do you manage? Easy. Do your homework and have a good idea about the neighbourhood and type of home you’re looking for. Do an honest evaluation of your family’s needs and budget.

Speak to your sales representative and start your new home search as soon as your existing home hits the market.

If you’ve found a home, before you’ve sold your existing one, use “sale of your existing home” as a condition on your offer. If you don’t sell your house within a fixed period of time, you can choose not to go through with the offer. This, however, is a difficult condition for many sellers to agree upon and you may find that you have to forgo your price negotiating power.

Purchasing a home before you sell could be a risky strategy if you’re counting on the proceeds from the sale.

If you’ve found a purchaser before you’ve found your next home, use “purchase of a new home” as a condition when you sign back the agreement. Again, it will only be for a fixed time. Even if you have not found the ideal next house by the time the condition expires, you may still wish to proceed with the offer. As a buyer with a “sold house” you will be in a better position to negotiate price.

Make Your House More Sellable

While we all believe that our home is our castle, our personal tastes may not appeal to everyone. Your sales representative will work with you to give you an impartial analysis of your home - how it relates to other “competing” homes on the market and how your home reflects current design and style trends. Your sales representative will also take a good look at the general condition and upkeep of your dwelling.

Overall, your sales representative will work with you to position your home on the market so that your sales experience will take place as expeditiously as possible.

Advertise Your Home on MLS®

MLS is a database of all the homes for sale through sales representatives. Details about your home will be available to other sales representatives searching for homes in your area, in the range of your asking price.

Prior to Showing

Once your home is ready for showings, your sales representative will ensure that your property is shown in the best possible light. They’ll have a professional photographer take pictures, and prepare a feature sheet highlighting the photos, lot size, room dimensions, features and upgrades.

Prospective buyers will take the sheet of highlights and refer to it while viewing your home. Plus, it makes for a great reference sheet when the buyers are comparing properties.

Letting Potential Buyers In

The Open House: This is not usually a pleasant experience for sellers. The upside is that with a sales agent you usually won’t have to be there to act as a guide. The downside is that you might have a series of open houses over a few weeks, with people poking through all areas of your home. And you’ll have the constant pressure of keeping your home looking its best.

The Viewing: When a sales representative has a client who is interested in your home, they will first call to make an appointment with your sales representative. If you’re lucky, you’ll have time for the last-minute tidying. Of course, you can say no if the prospective purchaser wishes to come at an inconvenient time.

During the viewing, it would be best if you were not present, however if need be make sure to give the viewer and sales representative a feature sheet. You can give them freedom to wander around your home by themselves instead of following them, which could make them uncomfortable. The sales representative will stay with the prospects to offer some protection against theft or property damage.